In today’s podcast, we will be walking you through 3 ways through which you can find a specific niche for your business and better define your unique selling point.
- How can you break your industry into smaller categories?
- What is the best way to discover problems that you can solve?
- Do you struggle with getting customers or positioning your brand for success in your industry?
A niche is a smaller subset of a larger whole. It is important to identify a sub category in your industry that you can get into.
Perhaps, it’s time to niche down and pick a smaller target audience that works for you and delivers true value.
Always ask yourself: “How can I achieve this?”
Don’t say: “That’s not possible”
Instead, ask positive questions. Always open up your mind and speak creatively. It is important to also discuss solutions and not problems.
These would help you sell creatively.
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