Is blogging a waste of time?
If you are trying to let your customers know, like, and trust you, blogging is one way to achieve that.

In this episode of Tripod, we explained the practice of successful blogging and went further to list and enlighten you on the pros and cons of blogging.
– Do you want to create an opportunity to share your voice?
– Do you want to create visibility and build brand authority
– Do you wish to improve customer experience.
– When and where blogging is necessary and of value to a business.

We also discussed instances where blogging may not be a good option for you, such as:
– If you do not have a lot to write on?
– If making profit is your primary goal?
– If you are not good at writing or simply don’t like writing?